Buying Guides

A buying guide is a long form article that helps readers make an informed purchasing decision. It provides considerations for a specific type of product, such as size, functionality, required maintenance and different features that might be available depending on the individual product or line of products. And of course, a buying guide should be […]

How to Increase or Decrease the Size of the Content Boxes in CrewMachine

CrewMachine has a lot of fantastic tools that help make it easier for you to work. We’ve already talked about creating custom searches and navigating CrewMachine without having to scroll. And today, we’re going to talk about adjusting the size of the content boxes.  At times, you might find a content box that’s too small […]

Sticky Sentences, What They Are and How to Avoid Them

With any type of writing, it’s important to keep your sentences as concise as possible. And it’s vital when writing eCommerce content.  When you’re writing product descriptions and category pages, you need to include as much information as possible in a relatively small space. With the average product description being about 300-350 words, and an […]

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